Gratitude campaign FAQs

Correct as of 20.05.20


1. What is the UK half million gratitude card giveaway for?

Our UK campaign follows in the successful footsteps of our global 2 million card giveaway. Now, here in the UK we want to encourage people to use our pack of three gratitude cards to say thank you to the millions of workers and volunteers who are showing up every day to provide essential care, deliveries, food, education and more for others. We’re giving away half a million cards to anyone who registers to receive one of our packs.


2. Is the UK giveaway any different to one that took place in the US?

The US campaign began with a one million card giveaway and a mission to encourage people to send a card to friends, family and others who now, more than ever, need to feel loved and supported. After an overwhelmingly enthusiastic response from people this was then doubled to two million cards. The success of both of these initiatives led to a further two million card giveaway encouraging people to share gratitude for people who are going above and beyond to help support others during this time. This is where the idea for the UK gratitude campaign came from.


3. How does your partnership with Royal Mail work?

We’re very excited to be partnering with Royal Mail for this initiative and they are supporting us with the collection, posting and delivering of the cards. Royal Mail will deliver the allocated card packs to the address you gave when you registered for the giveaway. If you decide to send these greeting cards on then you will need to attach a stamp or use Royal Mail’s ‘Click and Drop’ service to cover the postage cost.


4. How long is the half million gratitude card giveaway running for?

The giveaway will run for as long as card supplies are available.


5. How do I register for the giveaway?

Anyone in the UK who would like to show their thanks and to help spread gratitude can go to to sign up to receive a pack of three gratitude cards, while supplies last. There’s no purchase necessary.


6. How long will it take for my cards to arrive?

We’ll do our best to deliver your items as quickly as possible but due to demand, and new safe working practices, it could be a few weeks before your greeting cards arrive. If you have not received them within three weeks of registering please contact


7. I haven’t received a confirmation email, has my order gone through?

You won’t receive a confirmation email, but your card pack will be on its way to you. If you have not received them within three weeks of registering please contact


8. Do you have to work for the NHS or be a key worker to qualify?

No, the giveaway is open to everyone who resides in the UK. You can only register for one pack per email address.


9. Who qualifies to take part?

See Question 8.


10. Are all the packs of cards the same?

Yes. Each one of our giveaways includes a pack of three cards, one that reads “You Are So Amazing”, one with an illustration of helping hands forming a heart shape which reads “What You Do Matters” and a Crayola card to colour in which reads “Not All Heroes Wear Capes.”


11. How will you allocate these cards?

The cards will be allocated one per email address registered, and by date received.


12. Is it just one pack per household?

The card packs are allocated one per email address not household.


13. When will you start sending the cards out?

The cards will start being sent out on Tuesday 26 May.


14. Who do I contact if I have any questions?

Please send any questions to

WordPress Appliance - Powered by TurnKey Linux